Eva Pascoe | Digital Retailer

Latest stories

  • Posted Mar 3, 2021
  • Written by Eva Pascoe
  • Comments Off on Nudes, weddings and a funeral – notes from the Planet Zoom
  • Retail Bytes

A full year has passed since I joined the tribe on Planet Zoom, as I created my account exactly on 7th March 2020. The Sun having made a full journey over Zoom’s horizon merits a brief reflection on how did we do in life, at work, with our families and wider society using videoconferencing to …[ read more ]

  • Posted Feb 6, 2021
  • Written by Karolina Janicka
  • Comments Off on Challenger Brand Expert: Eva Pascoe
  • Gallery

Long before the digital realm existed as we know it today, Eva was busy building the world’s first internet cafe, Cyberia (1994). In the years that followed, she became Director of E-Commerce for Arcadia Group and oversaw digital acquisition and international e-commerce for the likes of Bluebella. Now, Eva is a director at The Retail Practice, helming the online growth of …[ read more ]

  • Posted Jan 5, 2021
  • Written by Eva Pascoe
  • Comments Off on Zoom: How to lose friends and alienate people – [retail.bytes]
  • Retail Bytes

You are on mute Nearly a year since we all jacked into the Zoom matrix and joined millions of ‘work-from-home’ telecommuters. Remember those days, when it was kinda cute and disarming when Phoebe from Marketing kept forgetting she was on mute and reported full quarter marketing figures before lifting her eyes to notice everyone pointing …[ read more ]

  • Posted Nov 15, 2020
  • Written by Eva Pascoe
  • Comments Off on Escaping Zoom and Gloom – [retail.bytes]
  • Retail Bytes

5 tips on how to survive Zoom office overdose Second wave of Covid is just getting going and many more Zoom hours are to be endured. Remote Work experts let us in on their secrets how to survive Zoom and Gloom and emerge with your team energised at the end of pandemic Walk and talk …[ read more ]

  • Posted Aug 24, 2020
  • Written by Eva Pascoe
  • Comments Off on Are you skating on digital thin ice? – [retail.bytes]
  • Retail Bytes

When GoogleNet goes down Over 1mln retailers in US, UK and ROW use Shopify for their ecommerce. Many have no idea that their livelihood rests on a single point of failure – Google Cloud. In 2019 Shopify outsourced it’s shop hosting to Google Cloud, despite the fact that it is neither green, efficient or reliable. …[ read more ]

  • Posted Aug 17, 2020
  • Written by Eva Pascoe
  • Comments Off on What goes up, must come down – post Covid office virtualises itself [retail.bytes]
  • Retail Bytes

The father of skyscrapers, A.E. Lefcourt built the first 31 high towers in NY, leveraging newly available steel frames and Ottis elevators to became a billionaire developer. Alas, he kept building tall offices during the Great Recession, lost everything and died in 1932, with less than 2,500 $ in the bank. In Detroit, Mayor Jerome …[ read more ]

  • Posted Aug 10, 2020
  • Written by Eva Pascoe
  • Comments Off on What you can measure, you can manage – 5 tools for Covid in the City [retail.bytes]
  • Retail Bytes

Here in mind but not in body 6 months of Covid and only 30% of UK workers are back at their desks in the offices, unlike 50% of French and 49% of German office teams. Some places like Dusseldorf  managed to get 71% back at their desks (AlphaWise, Morgan Stanley survey July 2020).  This is …[ read more ]

  • Posted Jul 27, 2020
  • Written by Eva Pascoe
  • Comments Off on Covid or Co-eat – tech tactics for hungry mouths
  • Retail Bytes

Q-R code from Presto Chefs are cooking delicious feast but restaurants are empty as punters are staying away. What will make us feel safer in restaurants? The answer may good old QR code.  QR is a short from Quick Response Code, a type of matrix barcode invented Masahiro Hara in 1994 for Japanese car makers …[ read more ]

  • Posted Jul 12, 2020
  • Written by Eva Pascoe
  • Comments Off on No wooming, lurking or slurping – [retail.bytes]
  • Retail Bytes, Writing

JioMeet zooms in 2.13mln downloads daily on Zoom and over 300mln users world-wide (March 2020) means we are now trapped in Zoomland for remote work for years to come. Or are we? New entrant JioMeet has launched a copy of Zoom but free and no limit on 40min only slots. Browser based, no need to …[ read more ]

  • Posted May 18, 2020
  • Written by Eva Pascoe
  • Comments Off on Fine dining lockdown style – [retail.bytes]
  • Retail Bytes, Writing

Lockdowners are reported to be missing hairdresser visits the most, but restaurants came close second. The original meaning of the word means ‘to restore, to revive’ – from French of course- offering revival thru chat, laugh and good food in great surroundings. The concept is relatively modern, from about 1765 when a French chef started …[ read more ]

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