Eva Pascoe | Digital Retailer

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Saturday, February 6th, 2021

Challenger Brand Expert: Eva Pascoe

Long before the digital realm existed as we know it today, Eva was busy building the world’s first internet cafe, Cyberia (1994). In the years that followed, she became Director of E-Commerce for Arcadia Group and oversaw digital acquisition and international e-commerce for the likes of Bluebella. Now, Eva is a director at The Retail Practice, helming the online growth of